10 Posts for Content Strategy

Major AI trends in digital audio

Major AI trends in digital audio

13 July 2023

Artificial intelligence continues to gain ground in many fields, revolutionizing and radically transforming jobs and uses we have known until now. AI is being deployed in sectors as diverse as medicine, finance or the automotive industry, and digital audio is no exception. Advances in sound…

5 platforms to host your podcasts

5 platforms to host your podcasts

14 June 2023

Creating content is great, making it widely available is even better! To broadcast a podcast, you’ll need a host to publish your content and make it accessible to everyone. The podcast host is the platform that will store your content, and there are hundreds to…

ACPM native podcast rankings in March 2023

ACPM native podcast rankings in March 2023

28 April 2023

17.6 million French people listened to podcasts every month in 2022, that’s 17% more than in 2021. Overall, 192 million French podcasts were listened to in November 2022 ( Digimind – Médiamétrie – Global Audio > Focus Podcasts – 2023 ). What is certain is…

5 reasons to add audio to your digital strategy

5 reasons to add audio to your digital strategy

17 February 2023

1) Audio: a trending format  Audio is considered the trendy format of the moment. With the growing popularity of podcasts, audiobooks and audio streaming services, people are also spending more time listening to content than reading or watching it. This trend is fueled by the…

Apple launches AI voice synthesis technology for  audiobooks

Apple launches AI voice synthesis technology for audiobooks

8 February 2023

For the past few years, audio books have been gaining momentum, both with readers and with companies such as Amazon, Spotify, and Apple, which have multiplied their investments in this sector that will weigh more than 35 billion dollars by 2030, and the sales of…

Why is audio learning booming?

Why is audio learning booming?

11 August 2022

The power of audio is huge: it is a mobile media, consumable everywhere, in the car, at home, at the gym, and on any device: smartphone, computer, connected speakers. It saves time and frees the eyes from the omnipresence of screens and digital fatigue. It…

Social media, instant messaging, dating apps: social audio is booming

Social media, instant messaging, dating apps: social audio is booming

28 January 2022

Audio is already utilized by many players and continues to gain ground. The pandemic has changed the majority of our daily uses forcing giants like Facebook (Instagram, WhatsApp, Messenger), Twitter and Tiktok, as well as other newer players, to rethink the integration of voice and…