10 Posts for podcast

ACPM native podcast rankings in March 2023

ACPM native podcast rankings in March 2023

28 April 2023

17.6 million French people listened to podcasts every month in 2022, that’s 17% more than in 2021. Overall, 192 million French podcasts were listened to in November 2022 ( Digimind – Médiamétrie – Global Audio > Focus Podcasts – 2023 ). What is certain is…

5 reasons to add audio to your digital strategy

5 reasons to add audio to your digital strategy

17 February 2023

1) Audio: a trending format  Audio is considered the trendy format of the moment. With the growing popularity of podcasts, audiobooks and audio streaming services, people are also spending more time listening to content than reading or watching it. This trend is fueled by the…

Apple launches AI voice synthesis technology for  audiobooks

Apple launches AI voice synthesis technology for audiobooks

8 February 2023

For the past few years, audio books have been gaining momentum, both with readers and with companies such as Amazon, Spotify, and Apple, which have multiplied their investments in this sector that will weigh more than 35 billion dollars by 2030, and the sales of…

Native podcast: analysis of French consumption in 2022

Native podcast: analysis of French consumption in 2022

10 November 2022

2022 has been a year full of events: the gradual exit from Covid, Russia’s invasion of Ukraine, the French presidential elections, monkeypox, high inflation, weather disasters… There is one common concern: purchasing power. In fact, in September 2022, 48% of French people claim it is…

NFT and Blockchain: a growing trend in the media

NFT and Blockchain: a growing trend in the media

16 August 2022

Whether it’s to federate and engage a community, attract new audiences, certify ownership or source of content, the uses of blockchain and NFTs are numerous. What is an NFT? An NFT (Non-Fungible Token) is a digital file to which is attached a digital certificate of…

Why is audio learning booming?

Why is audio learning booming?

11 August 2022

The power of audio is huge: it is a mobile media, consumable everywhere, in the car, at home, at the gym, and on any device: smartphone, computer, connected speakers. It saves time and frees the eyes from the omnipresence of screens and digital fatigue. It…